Course Features

  • Lectures 0
  • Quizzes 0
  • Duration 13 week
  • Skill level All levels
  • Language English
  • Students 20
  • Assessments Yes
0 Review
20 students

Social Media Optimization(SMO) Training Institute in Jaipur

Course Details:

Social Media is the process of gaining traffic or attention through social media sites. Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media; therefore, having a strong social media presence on the web is the key to tap into their interest. If implemented correctly, marketing with social media can bring remarkable success to your business.

Course Modules:


  • Introduction to social media
  • Features of social media
  • Organic and inorganic growth of your brand
  • Social media and traditional marketing
  • Platforms of social media
  • Design your creative with DIY apps
  • DIY to make impact on social media
  • List of DIY apps


  • Facebook features
  • Usage guidelines
  • Facebook business page
  • Facebook groups
  • Facebook for your business or brand
  • Getting likes on Facebook page
  • Types of Facebook groups and uses
  • Facebook organic growth
  • Paid promos / boost post
  • Facebook Insights
  • Monetization aspect of Facebook influencers
  • Fraudulent practices awareness
  • New features of Facebook
  • Examples of pages / groups
  • Facebook usage and information


  • Introduction, history of formation
  • Creating video channel on YouTube
  • Increase views on YouTube
  • Tags / description for videos
  • Creater Studio / video manager
  • Types of ads on YouTube
  • Monetization of your video



  • Basics of twitter
  • Username, display name
  • Follow, tweet, reply
  • Twitter rankings algorithm
  • Twitter paid advertising
  • URL Shorteners
  • Corporate usage of twitter
  • Twitter lists


  • Introduction and significance of LinkedIn
  • Guidelines for an effective profile
  • Publishing articles on your account
  • Testimonials
  • Increasing connections
  • Paid advertising on LinkedIn
  • LinkedIn account connects to database
  • Learning tab usefulness from LinkedIn
  • Job search from LinkedIn
  • Free access to content on LinkedIn
  • Chat function
  • LinkedIn for relevant business contacts


  • Introduction (Brief history, numbers)
  • Usage guidelines (post, comment, tag, like)
  • Instagram engagement for business
  • Use Instagram to increase followers
  • Competition review points in Instagram
  • Role of influencers
  • Tags for likes
  • New features of Instagram
  • Promote post
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